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A red 2023 Toyota RAV4 Prime parked in front of a building.

2023 Toyota RAV4 Prime in Janesville, WI  

The 2023 Toyota RAV4 Prime is a star in the new Toyota RAV4 lineup. It offers everything from energetic acceleration, and agile handling, to a tech-laden interior and more. It is offered in two exciting trims, SE priced at $42,340 and XSE available at $46,210. Join us at the Hesser Toyota dealership in Janesville, WI, as we explore why the 2023 Toyota RAV4 Prime is a smart choice among crossover SUVs.   

Thanks to its robust gas/electric powertrain the SUV delivers power packed performance that takes your everyday driving experience to the next level. With the 2.5L four-cylinder plug-in hybrid engine, you can expect 302 combined net horsepower with this SUV. In addition to its great speed, the Toyota SUV has a lot to offer in terms of in-vehicle connectivity and relaxation. Continue reading to get insight into the interior design elements and features of the 2023 Toyota RAV4 Prime.  

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Discover the Primary Key Features of the 2023 Toyota RAV4 Prime  

Here is a compilation of the top features you can find on the two variants of the 2023 Toyota RAV4 Prime:  

  • Ambient Lighting 
  • Panoramic glass roof 
  • 7 or 12.3-inch digital Multi-Information Display 
  • 8 or 10.5-inch multimedia display 
  • Wireless Apple CarPlay® and Android Auto™ compatibility 
  • Steering wheel-mounted paddle shifters 
  • SofTex®-trimmed seats with sporty red stitching and fabric seat inserts 
  • JBL® Premium Audio system with 11 speakers 

The hybrid SUV also excels in terms of on-road safety with advanced features such as a Pre-Collision System with Pedestrian Detection, a Blind Spot Monitor with Rear Cross-Traffic Alert, and many more.  

Are you curious to learn more about the 2023 Toyota RAV4 Prime? Use the form on this page to reach out to our sales team. We’d be happy to share additional information and schedule a test drive for interested drivers.   


Interested in the 2023 Toyota RAV4 Prime?
A close view of the 2023 Toyota RAV4 Prime interior.
2023 Toyota RAV4 Prime front seats.